Blog
Practical articles on the travel business, booking systems and digital marketing.

How to choose a booking system: 10 questions to ask before you buy
How to choose a booking system: 10 questions on sources, payments, pricing rules, B2B, post-booking work, reports, total cost and support, plus…

How much does a travel website cost? From a simple site to online booking
Travel website cost: TT Coders 500–3,000 AZN plus 100–300 AZN a month, site types, prices in Baku and worldwide, hidden costs of…

How much does a flight booking system cost? Prices and expenses
Flight booking system cost: TT Coders 500–3,000 AZN plus 100–300 AZN a month, compared with world prices, GDS, IATA and bank fees,…

Hotel chains and hotel suppliers: how travel agencies sell hotels
How hotel chains work, which chains are the largest, and where agencies source hotels: direct contracts, bedbanks, GDS and online platforms.

What is a GDS: the history of reservation systems from Sabre to NDC
What a GDS is and how reservation systems evolved: SABRE, Amadeus, Galileo, Worldspan, the Travelport mergers and NDC, and what it means…

What is Amadeus: a practical guide for travel agencies
What Amadeus is and how it works: connecting an agency, Selling Platform Connect vs API, IATA requirements and selling Amadeus fares on…

Mobile app for a travel company: when you need one and what it gives
A travel app for your company: benefits, website vs PWA vs app, key features, B2B agent app, development stages and what drives…

SEO for travel websites: a practical plan to rank on Google
SEO for travel websites: keywords, site structure, unique content, technical SEO, Google Business Profile, links, measurement and what drives the cost of…

Google Ads for travel agencies: a practical guide to getting customers
Google Ads for travel agencies and tour operators: campaign types, destination keywords, negatives, ad copy, budget, conversion tracking and common mistakes.
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