Short answer: at TT Coders a travel website costs 500–3,000 AZN (about $295–1,765, one-time) depending on the project, plus 100–300 AZN per month (about $60–175) for the server and technical support. On the market the range is much wider: some freelancers in Baku offer a simple site for 100 AZN, while foreign platforms with online booking charge thousands of dollars in year one. The difference lies in what the site does. This article explains with open figures what drives the cost of a travel website, what prices look like in Baku and worldwide, and the hidden costs of a cheap site.
Three types of travel website
“Travel website” can mean three different products, with different prices:
- Presentation site: company information, a list of tours, an enquiry form and a WhatsApp button. Sales happen outside the site — by phone or message.
- Tour catalogue with online payment: dates, prices and availability of your own tours are on the site, and customers book and pay online.
- Site with a booking engine: flights and hotels are searched in real time from GDSs and suppliers, booking and payment are automatic, tickets and vouchers are emailed.
The most common mistake in price comparisons is comparing the price of the first type with the third.
TT Coders pricing: 500–3,000 AZN and 100–300 AZN per month
| Site type | What is included | Place in the range |
|---|---|---|
| Presentation site | Mobile-friendly design, tour and destination pages, enquiry form, WhatsApp, basic SEO, multiple languages | Lower end |
| Tour catalogue with online payment | All of the above + tour dates and availability, online booking, card payment, orders in the admin panel | Middle |
| With a booking engine | All of the above + flight and/or hotel search, automatic tickets and vouchers, markup rules | Upper end |
The 100–300 AZN per month covers the server, security updates, backups and technical support. The exact price is agreed in writing after a consultation. More on booking engine pricing: how much a flight booking system costs.
Travel website prices in Baku and worldwide
The figures below come from public listings, pricing pages and industry sources (October 2026; 1 USD = 1.70 AZN):
| Option | Price |
|---|---|
| Freelancer sites in Baku General business sites in classified ads |
Simple site ~90–150 AZN (~$53–88); industry sites ~1,500–1,600 AZN. Usually no online booking or travel features |
| Website builders Wix and similar |
About $18–160 per month, billed yearly; no travel content or booking engine |
| WordPress tour theme and plugin For selling your own tours |
Theme ~$79; tour booking plugin from $144 per year or a one-time $499. No GDS or hotel suppliers |
| Web agencies in Dubai From a simple site to a custom portal |
Simple site ~$1,400–4,100; custom portal ~$13,600–40,800 |
| Ready platforms with online booking With flights and hotels |
From ~$2,000 in year one (Indian SaaS); £500–1,000 per month in the UK |
| Custom build (US market estimate) Site + 1 GDS + 1 hotel supplier + payments |
$40,000–70,000, 4–6 months |
As the table shows, the price gap between a simple presentation site and a site with a booking engine is tens of times. Among sites with booking functionality, TT Coders’ price sits at the low end of the market.
The hidden costs of a cheap site
A 100 AZN site looks like a bargain at first, but for a travel company it can create these costs later:
- A slow site that works badly on phones: most visitors come from mobile; a slow site loses both customers and Google rankings.
- WordPress and plugins that are never updated: old plugins raise the risk of being hacked. A hacked site can be flagged as “dangerous” by Google and drop out of search.
- No SEO foundation: without proper titles, speed, a sitemap and structured data the site isn’t visible in search; fixing this later can cost more than rebuilding.
- Copied texts: identical descriptions taken from suppliers give no advantage on Google.
- No sales function: without online booking, the site sends customers to call or message; enquiries arriving at night or after hours can be lost.
Annual running costs
- Domain: a small annual cost.
- Server (hosting), SSL, backups and updates: included in our 100–300 AZN per month.
- Online payment: the bank usually takes a few percent per transaction; Azerbaijani banks don’t publish their rates, so the fee is agreed with the bank.
- Content and advertising: blog, SEO and Google Ads budgets are not part of the website price, but they are needed to bring customers. See SEO for travel websites and Google Ads for travel agencies.
What raises and what lowers the price
- Raises: a booking engine and supplier integrations, online payment, multiple languages and currencies, custom design, a B2B agent area, a mobile app.
- Lowers: a ready design system, starting with fewer languages, launching in stages — presentation and enquiries first, online booking later.
When a site pays for itself
A simple calculation: extra orders coming through the site × your profit per order. For example, if the average profit per order is 100 AZN, just a few extra sales a month cover the monthly cost. So besides the price, ask how the site will help you sell — online booking, fast enquiries, visibility in search.
To discuss website options for your travel company, see our travel websites page or book a free consultation via the contact form. If you are thinking about an app after the site: mobile app for a travel company.
Frequently asked questions
Does a travel agency need a site with online booking?
Not necessarily. A small agency can start with a presentation site and fast enquiry channels. But most customers want to see the price at once and order even at night; as sales grow, online booking quickly pays for itself.
Can I buy a site built on a ready template?
You can, but check the template’s speed, mobile friendliness and update policy. Cheap templates often carry many unnecessary scripts and don’t receive security updates.
What does the monthly fee include?
Server, SSL, backups, security updates for WordPress and plugins, monitoring and technical support. The domain and the bank’s payment fee are paid separately.
Should I update my current site or build a new one?
It depends on the site’s technical condition. Sometimes improving speed, SEO and design is enough; for old, slow or hacked sites rebuilding is often cheaper and safer. An audit shows which applies.
